黑門甘露什味鍋物
BLACK DOOR HOT POT
branding, restaurant
2018 - 2019
Art Director
余岱官 Kuan
Designer
汪平
Photography
汪平
BLACK DOOR HOT POT
branding, restaurant
2018 - 2019
Art Director
余岱官 Kuan
Designer
汪平
Photography
汪平
「 黑門甘露 」出自聖經 - 詩篇133 : 3 。 主理人是位虔誠的基督徒 希望能藉由黑門甘露傳遞福音，讓前來的客人們都有機會遇見神的愛。 打造零負擔 (天然食材 / 平價 / 舒適的用餐環境) 的美味為黑門甘露的核心出發。 綜合了主理人的好品味與特質， 把品牌核心關鍵字定義為 : 簡約精緻 / 中日氣質 / 清新 / 明亮 也悄悄的加入聖經經文於外帶餐盒中。
The Black Door originated from Psalms 133:3.
The owner of Black Door is a devout Christian hoping to spread the words of the Lord through the restaurant,
in order to invite patrons to witness the love of God.
2Tigers began by creating a light and easy dining experience for the Black Door,
promoting the idea that delicacies don’t have to be a burden on you. By emphasizing affordability,
natural ingredients and a comfortable space, along with the owner’s good taste and personality,
2Tigers Design honed in on the four keywords for the brand –
minimally sophisticated, Chinese and Japanese fused, refreshing, and bright.
Additionally, bible verses were included in the overall packaging and branding in a non-intrusive way.
The Black Door originated from Psalms 133:3.
The owner of Black Door is a devout Christian hoping to spread the words of the Lord through the restaurant,
in order to invite patrons to witness the love of God.
2Tigers began by creating a light and easy dining experience for the Black Door,
promoting the idea that delicacies don’t have to be a burden on you. By emphasizing affordability,
natural ingredients and a comfortable space, along with the owner’s good taste and personality,
2Tigers Design honed in on the four keywords for the brand –
minimally sophisticated, Chinese and Japanese fused, refreshing, and bright.
Additionally, bible verses were included in the overall packaging and branding in a non-intrusive way.
